Investor Mistake 3: Avoiding Investment Risk

Risk avoidance quietly sabotages long-term wealth building

Sanjib Saha

7 May 2025

It’s ironic how essential investment knowledge is to long-term financial success, and yet most of us never learn even the basics in school or afterwards. The result? When it’s time to make important investment decisions, many act based on misconceptions. One of the most misunderstood — and costly — mistakes is avoiding stock market investments out of fear of risk. Instead, many people lean entirely on “safe” options like savings accounts, CDs, or bonds, unknowingly sacrificing future financial growth.

Why Avoiding Stock Investments May Hurt Your Finances

Being cautious with your money isn’t a bad instinct. But being overly cautious with long-term investments can do more harm than good. Many avoid stocks because they seem unpredictable — volatile news cycles, market crashes, economic uncertainty, and intimidating jargon don’t help. It’s easy to confuse short-term market swings with long-term risk.

As a result, people stick to what feels stable. But what seems “safe” — like holding most of your money in low-yield accounts — can quietly undermine your purchasing power and wealth-building potential over time.

The Real Risk: Missing Out on the Power of Compounding Growth

Safe investments may protect your capital, but they aren’t going to grow much given their low return. For example, earning 4% interest annually will quadruple your money in 36 years — not to mention that its real value could be halved by then due to inflation. By contrast, earning 8% annually would grow that same money 16 times over the same period. That’s the power of compounding — and the opportunity cost of avoiding higher-return investments like stocks.

The Case for Long-Term Stock Investing

Historically, globally diversified stock portfolios have averaged more than 8% annual returns over long periods. While short-term volatility is real, long-term trends are strong and upward. If your financial goals are 10+ years away — such as retirement — avoiding stocks is a much bigger risk than investing in them.

The key is not to chase risky individual stocks but to invest broadly and stay consistent. Time in the market, not timing the market, is what builds wealth.

Avoiding Risk Is Riskier. With so-called “safe” investments, you’re almost guaranteed a suboptimal outcome for long-term investing. On the contrary, a globally diversified stock portfolio is one of the most reliable sources of long-term wealth-building available. No one likes seeing their investments temporarily drop in value. But short-term volatility is not the same as permanent loss. Over the long term, your odds of coming out ahead are surprisingly high.

How to Embrace Stocks Without Losing Sleep?

The good news? You don’t have to be a financial expert or take big bets to invest effectively. A thoughtful, balanced approach can keep your risk manageable while still putting your money to work. Here’s how:

  • Match investments to your time horizon: Keep savings needed in the next 7–10 years in safer assets, so that you can access it when needed for your short or mid-term financial goals. The rest can go into stocks.

  • Think in decades, not days: The longer your investment horizon, the more predictable stock market growth becomes. Markets can fall sharply in the short run but historically recover and grow over decades. By setting aside money for your short and mid-term financial goals in safer assets, you can easily weather short-term market volatility or prolonged downturn.

  • Respect your risk tolerance: Don’t invest more than you’re emotionally prepared to handle. Avoid panic-selling by choosing the right mix of stocks and safer assets. Selling at a downturn causes irreparable damage to your wealth.

  • Diversify broadly: Spread your investments across regions, industries, and companies. Diversification is the only free lunch in the world of stock investments. Betting on the collective prosperity of all public for-profit businesses — big or small, new or old, shiny or boring, domestic or foreign — has historically been a reasonably safe bet in the long run.

  • Invest regularly in the market: Contribute on a schedule, like monthly or with each paycheck. This smooths out market ups and downs.

Final Thought

Avoiding risk might feel safe today, but it often means giving up the wealth you could’ve built for tomorrow. The goal isn’t to gamble or take reckless bets — it’s to understand which risks are worth taking based on evidence and embracing them.

Don’t let fear keep your money standing still. Let time and compounding work in your favor.

This article is part of the Big Mistakes series